The NHK Vision for the IT Era and Future Technological Research On January 25, NHK announced its 3 year vision for the Information Technology era. This will be our business operation guideline for the three years from fiscal 2001 to 2003. Standing on our 75-year history of dedication, the vision centers on our future role as the sole public broadcaster in Japan, and how our business management methods will develop in the coming years. The body of the vision consists of two major parts. After describing the future social changes that will accompany the development of digitization, the first part sets two new significant goals: the creation of a new broadcasting culture and the further endorsement of NHK's role as a public broadcaster. The second part describes the business management priorities for fiscal 2001 to 2003. Among these, the priorities that relate to research and development are as follows: Realization of a richer broadcasting through advanced research & the development of broadcasting technology In cooperation with research institutions within and outside of Japan, NHK will actively promote research and development toward the further advancement of ISDB*1 and basic research for the development of future broadcasting services.
The new STRL building is scheduled to be completed in the autumn of 2001, and this should start operation by the following spring. With the establishment of this new environment, we are determined to continue to meet whatever challenges are necessary to contribute still further to the creation of a new broadcasting culture and the further endorsement of NHK's role as a public broadcaster through research and development. *1: ISDB (Integrated Services Digital Broadcasting) |
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