Prize Winners

The Grand Prix Japan Prize

Title
Project Wild Thing
Organization
Green Lions
The BRITDOC Foundation
Country / Region
United Kingdom
Category
Continuing Education

David is the father of a five-year-old girl and three-year-old boy. When David was little, he loved to play outside. But now children including his own are hooked on screens and don’t want to go outdoors. It is thought such trends increase childhood obesity and mental illness all over the UK. So David appoints himself as the marketing director for a brand called Nature. With the help of branding and outdoor experts and psychologists, he makes posters, creates a website and launches a nationwide marketing campaign “Project Wild Thing” to get British children to go outside. A father’s thoughts start to change a society.

Audiovisual Division

The Best Work in Each Category

The Best Work in the Pre-school Category
(The Minister of Internal Affairs and Communications Prize)

Title
Mimicries - The Secret of Black and Yellow
Organization
Japan Broadcasting Corporation (NHK)
NHK Educational Corporation
Country / Region
Japan
Category
Pre-school

Let’s look for lookalikes in nature, “mimicries”! What look like a bee’s black and yellow stripes? Longhorn beetles and some moths are similarly striped. You can find such stripes in railroad crossings or guard fences at construction sites. In the show, similarities or mimicries in life appear one after another, and young viewers naturally start to think about why they happen or their meanings. When children find mantises that look like dead leaves, they wear green ribbons and brown cloth to pretend to be grass or trees. Wood lice arch their backs; cats and armadillos do the same. Even we hunch our shoulders under our desks during earthquakes. The program’s mix-and-match approach using live-action video, animation, and songs invites children into the wonders of nature.

The Best Work in the Primary Category
(The Minister of Education, Culture, Sports, Science and Technology Prize)

Title
LIZARD GIRL
Organization
FEELGOOD FICTION Ltd.
Country / Region
United Kingdom
Category
Primary

This drama’s heroine is a ten-year old girl with Asperger syndrome. She struggles to make friends at school but her only friend is her pet lizard. One day, she sees some boys skateboarding and wants to try it. She tries to make her own board but it breaks apart. A boy sees that she is very depressed and leaves his old board at her door. From the moment she gets on the board she practices hard by herself and finally she does beautiful skateboarding in public. When the boy visits her, she invites him to her room and shows him her dear lizard for the first time.

The Best Work in the Youth Category
(The Minister of Foreign Affairs Prize)

Title
The ways to embrace imperfection
Organization
Daai Satellite TV
Country / Region
Taiwan
Category
Youth

This is a ten-year record of watching a boy in Taiwan grow through childhood to college. Lin Yen-liang was born with cerebral palsy. Since he was very little, his father gave him foot massages every single day to help him walk. Even so, he has to endure how his classmates see him in school. In high school, Yen-liang makes a bunch of good friends. They do what they can to help him, such as cleaning his bed at lunchtime, taking him to the toilet and dealing with his feces. Yen-liang’s great sense of humor, his family’s deep affection and good friendships make his life a happy one.

The Best Work in the Continuing Education Category
(The Governor of Tokyo Prize)

Title
Project Wild Thing
Organization
Green Lions
The BRITDOC Foundation
Country / Region
United Kingdom
Category
Continuing Education

David is the father of a five-year-old girl and three-year-old boy. When David was little, he loved to play outside. But now children including his own are hooked on screens and don’t want to go outdoors. It is thought such trends increase childhood obesity and mental illness all over the UK. So David appoints himself as the marketing director for a brand called Nature. With the help of branding and outdoor experts and psychologists, he makes posters, creates a website and launches a nationwide marketing campaign “Project Wild Thing” to get British children to go outside. A father’s thoughts start to change a society.

The Best Work in the Creative Frontier Category
(The Minister of Economy, Trade and Industry Prize)

Title
netwars / out of CTRL
Organization
FILMTANK GmbH, MIIQO STUDIOS, ARTE/ZDF, BASTEI LÜBBE
Country / Region
Germany
Category
Creative Frontier Category

This work utilizes interactive websites as well as a TV documentary to show the danger that our computers connected on the net could be used to cause cyberwarfare. It shows total chaos in the world caused by computer virus attacks: power plant shutdowns, paralyzed traffic systems, and the collapse of financial systems. Also in the application for mobile devices that combines a graphic novel and game, users virtually participate in a possible cyberwar. Its cross-media expression through plural formats enables us to feel that the danger of netwars is quite real.

Special Prizes

The Maeda Prize

Title
Reel Time: Nebulizer
Organization
GMA Network, Inc.
Country / Region
Philippines
Category
Continuing Education

Maribel is the mother of three schoolgirls. She herself grew up in a poor family and had to quit school in first grade. She cannot read nor write, so she is unable to help her daughters with their homework. At the age of 25, she decides to enroll in Grade 1 along with her eldest daughter. Feeling cold eyes on her, she keeps working to feed the family every day. Another trouble happens. Maribel and the eldest daughter suffer from asthma, and now the daughter’s condition is getting worse. Actually they deserve to get a free nebulizer from the local government, but she wasn’t able to write and submit the application for a long time. Maribel encourages herself to try to write the document. Her story presents how literacy building influences people’s lives.

The Japan Foundation President’s Prize

Title
No Fish Where to Go
Organization
National Film Board of Canada (NFB)
Country / Region
Canada
Category
Youth

This animation quietly asks us how we accept different people and what discrimination is. The Red Shoes clan and the opposing clan live in a small village. While tension is growing, two girls from the two enemies strike up a close friendship. “You have two minutes to get out!” One morning, the Red Shoes force their way into one of the girl’s house. She barely gets out of the house with her pet fish in a fishbowl. They shoot her father and are going to take her mother, a baby and the girl with them. On the way, she manages to hand the fish to the other girl. At that moment, the girls feel sure of their firm friendship.

The UNICEF Prize

Title
Cinderella of grade 5
Organization
Sri Lanka Rupavahini Corporation (SLRC)
Country / Region
Sri Lanka
Category
Continuing Education

Madushika, a 10-year-old girl, lives in a remote village in Sri Lanka. Due to illiteracy her father’s work is limited to physical labor, so the family of four including her little sister live from hand to mouth in a small hut. When she started to go to school, she was oppressed and suffered from an inferiority complex. However, teachers kept encouraging her to help her gain self-confidence. Her father takes her to and from school on a long, rough road every day. She realizes that the only way to escape poverty to grasp a bright future is education. Then she strives to pass a scholarship exam. Her success with high marks gives hope and honor to herself and her family, and even to the villagers.

The President of NHK Prize

Title
Rabbit and Deer
Organization
Moholy-Nagy University of Art and Design
Country / Region
Hungary
Category
Pre-school

Rabbit and Deer are happy and careless their friendship is put to the test by Deer’s new obsession to find the formula for the third dimension. After an unexpected accident, Deer finds himself in a new world, the third dimension. Separated by dimensions, the two friends have to find a way back to each other. Simple drawings and three-dimensional figures ingeniously express the contrast of the two dimensions. There is no dialogue but laughing voices and sound effects. This story conveys to us how important it is to maintain friendships both in good times and bad times and to accept each other's differences.s

TV Proposal Division

The Best Proposal

The Hoso Bunka Foundation Prize

Title
Meerkat's Adventure
Organization
Namibian Broadcasting Corporation (NBC)
Country / Region
Namibia
Category
Children

In Namibia, the majority of children don’t have the opportunity to acquire the fundamental knowledge before primary school, such as letters, numbers, colors and shapes. Another challenge is that 13 languages are used in the country and little children in remote areas hardly learn English, which is used in primary schools. In this proposed magazine show, an animated inquisitive and adventurous Meerkat travels the African veld, savannahs, coasts and deserts to meet various animals. Through his adventures, kids have fun and learn about animals and nature, as well as acquire fundamental knowledge. It is expected that this program will serve as an opportunity for preschool children to get a good command of English and to experience the unknown world outside their villages.

Special Prize

The National Federation of UNESCO Associations in Japan Prize

Title
A Dalit Girl in Baijalpur Village
Organization
Media Help Line
Country / Region
Nepal
Category
Teens

In Baijalpur village of Nepal, the majority of people are called Dalit (untouchable caste), and are socially discriminated against and forced into poverty. Just 10 years ago, more than 65% of the village houses did not have toilets. Due to water contamination by open defecation, every year hundreds of children died because of diarrhea. In 2005, a 13-year-old Dalit girl led a team of students and began a sanitation campaign to convince their parents to make home toilets. Finally, every house in the village has a toilet and sanitation in the area has much improved. Then movement then spread to neighboring villages. The purpose of this documentary is not only to raise awareness of sanitation but also to convey to children the importance of taking action themselves. That would help the Dalit people who suffer from discrimination to gain self-confidence.

Final Selection Jurors

COMMITTEE 1

Audiovisual Division [Pre-school Category] & TV Proposal Division

Chairperson of TV Proposal Division

Creative Frontier

Name :
Charlotte Cole
Country / Region :
United States
Title & Organization :
Executive Director
Blue Butterfly Collaborative

Leader of Committee 1

JFP Prize, UNICEF Prize

Name :
Aldana Duhalde
Country / Region :
Argentina
Title & Organization :
Content Director / Advisor - Media for Children
Medio Mundo TV

Creative Frontier

Name :
Ami Malmros
Country / Region :
Sweden
Title & Organization :
Head of Program, Children and Youth
Swedish Educational Broadcasting

Maeda Prize, NHK President Prize

Name :
Nobuyuki Ueda
Country / Region :
Japan
Title & Organization :
Professor
Department of Childhood Studies, Faculty of Contemporary Social Studies,
Doshisha Women's College of Liberal Arts

COMMITTEE 2

Audiovisual Division [Youth Category] & TV Proposal Division

Leader of Committee 2

Creative Frontier

Name :
Markus Nikel
Country / Region :
Italy
Title & Organization :
Consultant International Projects
RAI Educational - RAI Storia

Leader of the Creative Frontier Category

Creative Frontier

Name :
Kristine Collins
Country / Region :
Canada
Title & Organization :
Director, Education and Institutional Markets
National Film Board of Canada

Maeda Prize, NHK President Prize

Name :
Bruktawit Tigabu
Country / Region :
Ethiopia
Title & Organization :
Chief Executive Officer
Whiz Kids Workshop P.L.C.

Creative Frontier

Name :
Kiyoshi Shin
Country / Region :
Japan
Title & Organization :
Lecturer
College of Image Arts and Sciences, Ritsumeikan University

COMMITTEE 3

Audiovisual Division [Continuing Education Category] & TV Proposal Division

Chairperson of Audiovisual Division

Creative Frontier

Name :
John Millner
Country / Region :
United Kingdom
Title & Organization :
Executive Producer
BBC Learning

Leader of Committee 3

Maeda Prize, NHK President Prize

Name :
Stephen Segaller
Country / Region :
United States
Title & Organization :
Vice President, Programming
WNET

JFP Prize, UNICEF Prize

Name :
Moneeza Hashmi
Country / Region :
Pakistan
Title & Organization :
President
Public Media Alliance

JFP Prize, UNICEF Prize

Name :
Hiroshi Tanami
Country / Region :
Japan
Title & Organization :
Head of Culture & Welfare Programs Division, Program Production Department
Japan Broadcasting Corporation (NHK)

Preliminary Selection Jurors

COMMITTEE 1

Audiovisual Division [Pre-school Category]

Leader of Committee 1

Name :
Beth Carmona
Country / Region :
Brazil
Title & Organization :
Content Director
ComKids / Singular Media
Name :
Ajmal Obaid Abidy
Country / Region :
Afghanistan
Title & Organization :
Chief Executive Officer
Aria Television
Name :
Hiroshi Hotta
Country / Region :
Japan
Title & Organization :
Professor
Sonoda Women's University
Name :
Monica Achieng Juma
Country / Region :
Kenya
Title & Organization :
Programmes Officer
Kenya Broadcasting Corporation (KBC)

COMMITTEE 2

Audiovisual Division [Primary Category]

Leader of Committee 2

Name :
Hyunsook Chung
Country / Region :
Republic of Korea
Title & Organization :
Senior Project Manager
Educational Broadcasting System (EBS)
Name :
Mitsuaki Furuya
Country / Region :
Japan
Title & Organization :
Senior Producer
Youth & Educational Programs Division, Program Production Department
Japan Broadcasting Corporation (NHK)
Name :
Carlos Eduardo Smith Rovira
Country / Region :
Colombia
Title & Organization :
Director
HIERROanimacíón
Name :
Mira Weiss
Country / Region :
Israel
Title & Organization :
Producer
Israel Broadcasting Authority

COMMITTEE 3

Audiovisual Division [Youth Category]

Leader of Committee 3

Name :
Tuula Rajavaara
Country / Region :
Finland
Title & Organization :
Director and Scriptwriter
Finnish Broadcasting Company (YLE)
Name :
Lee Joseph M. Castel
Country / Region :
Philippine
Title & Organization :
Senior Program Manager
GMA Network, Inc.
Name :
Takako Hayashi
Country / Region :
Japan
Title & Organization :
Senior Producer, Content Development Center, Programming Department
Japan Broadcasting Corporation (NHK)
Name :
Judy Lieff
Country / Region :
United States
Title & Organization :
Owner
Made-By-Hand, LLC

COMMITTEE 4

Audiovisual Division [Continuing Education Category]

Leader of Committee 4

Name :
Wolfgang Pruss
Country / Region :
Germany
Title & Organization :
Commissioning Editor
Zweites Deutsches Fernsehen (ZDF)
Name :
Ab Aziz Hassan
Country / Region :
Malaysia
Title & Organization :
Head Production
Prime Works Studios
Name :
Kayoko Kumada
Country / Region :
Japan
Title & Organization :
Senior Producer,
Culture and Welfare Programs Division, Program Production Department
Japan Broadcasting Corporation (NHK)
Name :
Davide Tosco
Country / Region :
Italy
Title & Organization :
Creative Producer
Showlab SRL

COMMITTEE 5

Audiovisual Division [Creative Frontier Category]

Leader of Committee 5

Name :
Katsusuke Shigeta
Country / Region :
Japan
Title & Organization :
Associate Professor
Information Initiative Center, Hokkaido University
Name :
Emilie Bessard
Country / Region :
France
Title & Organization :
Head of Social Media and Web Communities
ARTE FRANCE
Name :
Yasuhiro Kawanoue
Country / Region :
Japan
Title & Organization :
Principal Program Director, Digital Content Center, Programming Department
Japan Broadcasting Corporation (NHK)
Name :
Kazunari Yonemitsu
Country / Region :
Japan
Title & Organization :
Game Designer
Professor, Ritsumeikan University

Past Japan Prize

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