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Reality shows are quite popular in commercial TV and it is a regular genre used in many different situations. Cultural Shock goes beyond the realities and brings education to a cross media format that invites couples of young people to travel to their country roots to discover new angles of their own culture. The precise camera followed the guys and did not lose any moment of Agnese and Rasid’s adventure. Cultural diversity is the key message of the show and using radio, TV, Web, Facebook and Twitter, the program is fun and encourages the audience to be curious, to connect and to see the world on a new perspective, through social media. Understanding the other side, respecting points of view and beliefs, learning from the past and through differences, are important values for the contemporary society. For sure Cultural Shock reaches all those messages using all media platforms on a creative, spontaneous and dynamic way.