Multimedia Services | ||
Studies on Advanced ISDB Services | ||
Digital terrestrial broadcasting will be capable of providing data services for mobile terminals as well as HDTV services for home receivers. To make the best use of this characteristic, we have developed a variety of data services for providing pictures and controls that are appropriate for the individual receiver's display size and usage conditions, whether it be a large-screen HDTV receiver, a portable receiver, or something in between. Other data services we have developed will also provide information that is specific to the location of the receiver. In addition to these services, we are also studying a broadcasting service that will concomitantly utilize storage media and communications. ISDB is a broadcasting system with expandability and great potential for progress. It is an "evolving broadcasting" capable of supporting future broadcasting services. To ensure that broadcasting always meets the demands of the era, we will promote new services and their related technologies. |