Open House2007 Blazing a Trail to the Future
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A.Future Television and New Services
Super Hi-Vision (SHV) System
33M-Pixel Imaging Technology
Super Hi-Vision (SHV) Codec
21-GHz-band Wideband Transmission Technology
Ultrahigh-
resolution,
High-luminous Efficiency Plasma Displays
High Dynamic Range Projector for SHV System
Future Three-dimensional Television
Automatic Activation of One-Seg Receivers by Emergency Warning Broadcasting
Connected One-Seg Re-transmission System
Archives On Demand Service
Transmission System for Advanced Digital Satellite Broadcasting
Digital Terrestrial Broadcasting Services Assisted with ITS Technology

B.Pushing the Production Envelope

New Transmission and Reception Paths

D.Audiovisual Advances

E.Developments Beyond Broadcasting

Digital Terrestrial Broadcasting Services Assisted with ITS Technology
  Background and Purpose
  Digital terrestrial broadcasting becomes even more convenient when a communications network is utilized to enrich data broadcasting services. This type of application is used in the One-Seg service. To utilize such an application in motor vehicles in transit, we are working on technologies to enrich data broadcasting with data transmitted via DSRC*1, which is the communication medium of the ITS*2.
  Features
  • DSRC is a communication scheme for motor vehicles moving within a very small area (several meters to several dozen meters) around a road-side antenna. Improvements to the communication procedure of DSRC have made it feasible to obtain more information securely during the short time in which a vehicle passes under a DSRC road-side antenna.
  • It is now feasible to transmit additional information for data broadcasting, such as regional data, via DSRC to a newly developed digital terrestrial broadcasting receiver for a motor vehicle.
  Future Work
We will study how to use this new technology to deliver useful information to users in motor vehiclest.

This research is being carried out as a part of the "R&D on Ubiquitous ITS" project commissioned by the National Institute of Information and Communications Technology. NHK, KDDI Corporation, Denso Corporation, Fujitsu Limited, Toyota InfoTechnology Center, Co., Ltd., Advanced Telecommunications Research Institute International, and KDDI R&D Laboratories are jointly conducting the research on the project.
*1 Dedicated Short-Range Communication (DSRC) : A 5.8-GHz-band communication scheme that is used for ETC installed at tollgates and other locations.
*2
Intelligent Transport System (ITS) : A transport system with the goals of securing the safety of road users and improving convenience through the use of the latest information and communication technology.
Data service image using digital terrestrial broadcasting and DSRC

Data service image using digital terrestrial broadcasting and DSRC

>>Click here to scale up the image

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