Episode #53Lolita Fashion NOW!

This episode is Lolita Fashion NOW! From indies Lolita brand that is attracting attention for its unique designs, to some of the most popular places that Lolitas visit, we introduce to you the latest fashion!
Also we got the special interview with Lolita legend, Misako Aoki. We ask Misako about the activities amongst Chinese Lolitas that are very hot right now!
This time’s Kawaii Reporter is from Russia. Kesniya Shigova reports the Lolita event “Gothic & Lolita Festival” that was held in Moscow.
October 29, Sat. 4:10/11:10/16:10/22:10
October 29, Sat. 13:10/20:10
October 30, Sun. 1:10/7:10
Shooting Locations
  • Tea & Cake Christie Harajuku

    Tea & Cake Christie Harajuku A café that specializes in teas. You can enjoy the tasty English style teas and cakes in this tranquil café. There are more than one hundred different types of teas.
    *In the episode, it was introduced as one of the places that the Lolitas were holding a tea party.
    Jingumae, Shibuya-ku, Tokyo

  • bistro & café La ChouChou

    bistro & café La ChouChou A bistro and a café that serve French cuisine and handmade sweets. The interior is like an old French home and offers dishes which attract ladies' tastes. It is like a secret hide-away for adults.
    *In the episode, it was one of the places that the interview of Misako Aoki took place.
    Jingumae, Shibuya-ku, Tokyo

  • Onishi building

    Onishi building An old building that is five minutes of a walk from Shinjuku station. In the five story high building, there are shops that are popular amongst Lolitas, hair salons, a place that offers massages, and offices of different shops and companies. Sendagaya, Sibuya-ku, Tokyo

  • abilletage

    abilletage A corset shop that is close to Shinjuku station. Aside from the original designed corsets, you can find dresses and accessories. It is popular amongst Lolitas and Gothic Lolitas. There is a café inside the shop as well. Sendagaya, Sibuya-ku, Tokyo

  • Arcobaleno Magia

    Arcobaleno Magia A select shop that is close to Shinjuku station. They mainly offer Asian cyber style fashion and Japanese print designed Lolita clothes. You can enjoy layering styles by mixing different patterns and silhouettes. Sendagaya, Sibuya-ku, Tokyo


    A STORY TOKYO SHINJUKU NEW SOUTH EXIT A select shop close to Shinjuku station which mainly handles accessories related to handmade clocks. There are many one of a kind items which are handmade by Japanese designers. The characteristic is its antique like design and is popular amongst steam punk fans. Sendagaya, Sibuya-ku, Tokyo

  • Nevermind the XU

    Nevermind the XU A select shop that is located in Ura-Hara (backstreets of Harajuku). Their fashion mainly uses black and white, and their punk-style fetish items that use metals and leathers are popular. They handle many Korean brands too. Jingumae, Shibuya-ku, Tokyo


    OAKHOUSE A real estate that manages share houses, guest houses and apartments. They mainly introduce rooms that you can rent in the central area of Tokyo. The staff are multilingual that can speak Japanese, English, Korean, Chinese and French, many foreigners use their service too. Jingumae, Shibuya-ku, Tokyo

Kawaii Tutorial
  • Monster Fruit

    Kawaii Candy Holder
    Kyo Suenaga
    She is a DIY Consultant who makes fashionable interior decors using the things around us! Her room which was DIYed by herself has been featured on magazines and is gaining popularity from girls who love interior decors.

Kawaii Reporter
  • Kseniya Shigova

    Kseniya Shigova Kseniya, a Lolita fan whom bases herself in St. Petersburg, Russia, reported us on the Lolita event “Gothic & Lolita Festival” that was held in Moscow. This event has been held annualy since 2010 and celebrated its seventh event this time. About 500 people participated.


Misako Aoki

Misako Aoki She is a Lolita fashion icon who is a model, nurse and president of Japan Lolita Association. She has been selected as a Kawaii Ambassador from the Japanese Ministry of Foreign Affairs back in 2009. Even now she is spreading the Kawaii culture to the world.


Kayi She is an editor of the Chinese Lolita fashion magazine “GIRLISM”. They pick up and report the latest information on Lolita brands in China and about Lolita culture in Japan.


Lady She is a host of Dolly girls’ tea party. She has been enjoying Lolita fashion for fourteen years and have started to host tea parties every month since six years ago. In a cozy café, the Lolita fans interact with each others.

Akiko Bundai

Akiko Bundai She is a designer of the original Lolita brand, Vierge Vampur and is also an advertising director. All her Lolita clothes are handmade and the characteristics of her designs are fairytale-like but also a bit creepy. You can order them online.


bambi She is the owner of abilletage and designs original corsets.


Kou She is a shop manager of Arcobaleno Magia.

Rumiko Eguchi

Rumiko Eguchi She is a company director which expands A STORY OF TOKYO.


Katy She is a Kawaii Leader from Myanmar. To make her dreams of becoming a fashion designer in Japan come true, she came to Japan by herself in the Spring of 2016. Currently she commutes to a language school and is preparing to enter the fashion vocational school.

Tokyo Photobook
  • Junko Motoyama

    Junko Motoyama She is a model and an artist. She showed us her colorful fashion which she chose her rollar skates to be the main focus of her styling.

  • Sakupan

    Sakupan Vocational school student who studies clothing and accessories. He balanced out his style by incorporating slacks and leather shoes and created a simple yet Kawaii style.

To the Audience:

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The information provided is confirmed until April 1, 2019 and is subject to change.
Thank you for your understanding.

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