Episode #48It’s a Retro Revival! / Domo Time Capsule in the US Part1
We have two segments this time! First we cover “It’s a Retro Revival”! On the back Souvenir Jacket, there are designed stitchings that stand out. This was made as a souvenir for soliders that came to Japan after the World War II. Later, after 1970’s it became a Japanese boys’ fashion item. And right now, it is popular amongst girls! We go undercover to find out why!

The second segment is “Domo Time Capsule in the US Part1”! The Kawaii master, Sebastian Masuda and NHK WORLD collaborated together. “TIME AFTER TIME CAPSULE” is a project that Sebastian Masuda is working on. It is a hands-on participatory art project where they exhibit the time capsule in different cities of the world, and asks the participants to write a message or put in what they think is a Kawaii item in 20 years. In this collaboration, Domo, a NHK character, shaped capsule appeared! We report how it was like at the event in Washington, D.C. in America. Also it had their attention on the National Cherry Blossom Festival Parade that Kawaii fans participated. Don’t miss the fun filled episode!
May 28, Sat. 4:10/11:10/16:10/22:10
May 28, Sat. 13:10/20:10
May 29, Sun. 1:10/7:10
Episode #47 Genderless Kawaii
Shooting Locations
  • KINJI Harajuku

    KINJI Harajuku One of the biggest second hand item stores in Harajuku. Ririan, who appeared on the show works here. They gathered 40,000 items from in and out of Japan so they have the most items in Harajuku. They sell pouches and hats that use a part of stitching technique of Sukajan, as well as original remade items by KINJI. Address: B1F, YM square Harajuku, 4-31-10 Jingumae, Shibuya-ku, Tokyo 150-0001

  • Dobuita Street

    Dobuita Street Dobuita Street, located in Honcho 2-chome, Yokosuka City, is a commercial strip where you can feel the mix of the U.S. and Japan. Yokosuka specialties are Navy Burger and Naval Curry, made from recipes from the Navy. Also they have “very Yokosuka like” stores where you can get Sukajan and military items. There are many stores where you can pay with US dollars. Address: 2 Honcho, Yokosuka-shi, Kanagawa 238-0041

  • Prince Shokai

    Prince Shokai This is the Sukajan specialty shop where the two MCs visited. It was founded in 1947, and is located in Dobuita Street. The shop is filled with original designed Sukajan, which the owner, Watanabe-san designed. There are seven different colored fabrics, and you can choose from your favorite designs and sizes. Address: 2-4 Honcho, Yokosuka-shi, Kanagawa 238-0041

  • First Shokai

    First Shokai A shop run by Ryoichi-san (85 years old). Ryoichi-san was born in Yamagata Prefecture (Tohoku region). Before creating Sukajan, he was working in a souvenir shop. Around 1980, he learned stitching from observing, and made his way into Sukajan making business. Currently he sells his original Sukajyan and as well as makes badges and order made stitching items from scratch. His dimentional and textured stitching are popular since that can only be made by hand. Address: 2-5 Honcho, Yokosuka-shi, Kanagawa 238-004


    JUNKY SPECIAL Just by the exit of Seibu Shinjuku station, there is a shop that sells American Casual items. Inside you can sense the vintage American feel. In the shop there are Sukajan from “Tailor Toyo,” a brand by Tatsuro Matsuyama explained to us about Sukajyan in Kawaiipedia. They sell unique T-shirts and jackets as well. Address: 1F, KM Shinjuku Bldg. 2-46-5 Kabuki-cho, Shinjuku-ku, Tokyo 160-0021

Kawaii Tutorial
  • How to make Alien Pasta

    How to make Alien Pasta
    She is a cooking performer. She posts video of her creative dishes. She researches how to make her dishes look beautiful and artistic, how to film from an angle that looks yummy, and how to eat. This time with one simple trick, she teaches us how to make a cute Alien Pasta.

  • History of souvenir jackets

    History of souvenir jackets
    Tatsuro Matsuyama
    Tatsuro Matsuyama is a supervisor for the “Toyo Enterprise,” a brand that makes Sukajan. He wrote a book that specialises on the history and the culture of Sukajan called “JAPAN JACKET.” This time he told us the origin and the charms as the first researcher of Sukajan.

Kawaii Reporter
  • Hesti Harajuku

    Hesti Harajuku Hesti lives in the capital of Indonesia, Jakarta. She is a teacher that teaches pop culture at a university. She published a book on Kawaii culture. This time, she reports the 3rd anniversary of “JFashion Jumpers,” a community where Jakartan Kawaii fans gather. Also, we show you the Kawaii room of Eiko, one of the members of “JFashion Jumpers.”



Watanabe Second generation owner of the store that specializes in Sukajan, “Prince Shokai” that is located in Yokosuka city in Kanagawa prefecture. Now she took over the store from her late father and does designing and selling of the Sukajan. She draws what she has seen or was inspired by and creates the stitching design. She will keep on doing what she does since she wants to make something that nobody has created before.

Sebastian Masuda

Sebastian Masuda A master that represents the Kawaii world. As an art director, he directs projects for many artists including Kyary Pamyu Pyamu. He produced a shop and café in Harajuku with a Kawaii concept. He has a lot of talents to become a Kawaii master and even a founder. He is holding art exhibits around the world called “TIME AFTER TIME CAPSULE,” an art project for 20 years looking into the future.


Mina She lives in Delaware, U.S. She participated as a Kawaii fan in the National Cherry Blossom Festival Parade in Washington, D.C. She openly showed us her room filled with Kawaii items. With her enthusiam for Kawaii, she intruduced to us her pastel clothes and her favorite dolls.


Amy She lives in Virginia, U.S. She participated as a Kawaii fan in the National Cherry Blossom Festival Parade in Washington, D.C. Amy loves Lolita fashion. This time, she participated in her pop bright style using red.


Casie She lives in Maryland, U.S. She participated as one of the Kawaii fans in the National Cherry Blossom Festival Parade. Casie can pull off any Kawaii fashion. She participated with her pastel spring-feel style.


Candy She lives in Pennsilvania, U.S. She participated as one of the Kawaii fans in the National Cherry Blossom Festival Parade. Candy is obsessed with fairy style and decorative style. She participated with her unique style using a lot of accessories.


Milkbox She lives in New York, U.S. Her parents live in Washington, D.C. area. She participated as one of the Kawaii fans in the National Cherry Blossom Festival Parade. Milkbox is an elegant Lolita. She showed us her Kawaii style with her rose dress and hair accessories.

Tokyo Photo Book
  • Junnyan

    Junnyan A planner of the event called Harajuku Fashion Walk. With his senses, he picks clothes that he wants to wear. He appeared in a style with bright orange overalls, mixed with colorful items.

  • Himari Kanzaki

    Himari Kanzaki Lolita exclusive model. This time with the theme of Sweet Lolita, she dressed herself in all white. She was inspired by spiritual and clean dolls, and made the comb by herself.

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