The Present State of TV Viewing and Radio Listening

From the November 2010 Nationwide Survey on Individual Audience Ratings

March 2011

The NHK Broadcasting Culture Research Institute conducted a nationwide survey using the drop and collect method to study the present state of TV viewing and radio listening. 3,600 people aged seven and over were surveyed from November 15th (Mon.) to November 21st (Sun.), 2010.

The details of the outcomes are available here. ↓

The NHK Monthly Report on Broadcast Research