Who we are

Aiming to Enrich Our Broadcasting Culture

Facing the Times, Facing Society

Established in 1946, NHK Broadcasting Culture Research Institute remains unique as a broadcaster-operated research center entrusted with the investigation of all aspects of broadcasting. The Institute carries out a wide range of research and survey activities. The findings, which are made public, not only contribute to better NHK programming and program production, but also modify the basic framework of public broadcasting. The Institute suggests how broadcasting might change in the digital era and analyzes new broadcasting services.

The Institute surveys public opinion to generate data that can be used when preparing programs and publications, as well as in other planning activities. The Institute also conducts research on survey methods and data analysis.

June 15, 1946

Atago-Mori Tower 16F 2-5-1, Atago, Minato-ku, Tokyo 105-6216, Japan